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OMR Festival 2018 Hamburg
March 22 @ 10:00 AM - March 23 @ 11:59 PM CET
You should be part of this event if you want to get digital marketing insights and inspiration told by the global movers and shakers making it happen.
OMR Festival on Social Media
Can you please introduce yourself
I am Philipp Westermeyer, entrepreneur from Hamburg, for 13 years in Hamburg now and for more than nine years entrepreneurial active. Previously, I’ve been with Bertelsmann for a while, have set up various companies, in recent years always together with my partners in the digital marketing area. We have also sold a few of these companies, for example to Gruner & Jahr and another to Zalando. Online Marketing Rockstars and the festival has actually developed rather unplanned a few years ago, but now has grown enormously with 40,000 visitors in 2018. We do a lot of content, write articles, have a job board, a podcast with about 25,000 listeners a week, where I talk with entrepreneurs, marketing-enthusiasts, exciting people from the German scene. I have so much fun with it, I’m just a passionate media and marketing guy.
What is the Founding Story behind?
At that time I founded the whole thing more or less alone, with the Hamburg Media School, simply because I was interested in it, more or less as a hobby, so to speak. I liked and still like media and content, the cooperation with companies we worked with back then was all about hard, quantitative marketing, and I just missed the chilled and personal aspects of marketing. And then I created and started the conference, but really as a hobby, a small side project. For the first one to two years it was never the goal at the beginning to earn money. It was a side project and when through ticket sales cash came in, then we have taken the money and repeatedly invested. For example, in artists, starting with performances by the BO and Jan Delay and all that, and then somehow, at some point after years, I first noticed, “Man, you could expand that once”. The interest is so great, the tickets are always sold out, maybe there is the chance that people are interested in such content for the rest of the year around this brand. So I started to hire an editor, built a job board around it, and from time to time grew more and more around it.
What is your Elevator Pitch for the Conference?
We are the largest German digital conference with 40,000 visitors. Our core is digital marketing. Since we have the top stars of the community from Germany, Europe, USA and Asia now here locally. We have more than 300 exhibitors on the spot in the Hamburg exhibition halls in the middle of the city. We have a lot of Masterclass seminars, more than 100 seminars on the days that are held there. In the meantime, there are always artists, musicians who perform there. We will not announce all of them in advance, but last we had Fanta 4, Deichkind or Udo Lindenberg, at the level we will present every year artists. It’s just a lot of fun, you learn a lot, you get to know people, there are even OMR babies. Above all, you can win customers and partners for your business, you do a lot for your network and your know-how in the area of digital marketing.
Why is the OMR Festival unique in the world of Conferences?
Meanwhile, a bit the size and thus the comprehensiveness. You see so much, there is so much offer as now in a few other places. It is often the case that you already have to have a certain size in order to bring special people there in order to be able to offer special content, both professionally and through the network. But also the mix of two pleasant, positive and inspiring days, where you take something that is really tangible, that you can start next Monday in the office directly. That is our claim.
Get your Tickets
**SPECIAL**: We raffle 10 Expo Only Tickets (worth 25€ each).
Just write an email to firstname.lastname@example.org and pitch us why you should attend OMR Festival.
Deadline: 28.02.2018. The raffle will take place 28.02.2018.